Saturday, May 31, 2014

Why a Lot of Couples Opt for Platinum Wedding Jewelry in Long Beach


"While many couples choose platinum rings out of concern for durability, some prefer this precious metal due to its timeless beauty. The color and sheen of a platinum ring, after all, perfectly complements virtually any type of wedding dress. Some custom-designed pieces, particularly those from trusted jewelry stores in Long Beach, CA such as McCarty’s Jewelry, are also able to match and capture the wearer’s emotion and personality. In addition, platinum’s naturally white sheen makes it a perfect match for any type of gemstone, particularly diamond. Although white gold provides a beautiful contrast with diamond in terms of color and sheen, platinum increases diamond’s shine through reflection. Unlike white gold, which fades to yellow over time and consequently requires rhodium plating every now and then, platinum retains its white appearance. Couples looking for the perfect platinum wedding jewelry in Long Beach would do well to choose a trusted name such as McCarty’s."
http://mccartysjewelrylb.com/home/lot-couples-opt-platinum-wedding-jewelry-long-beach/

Thursday, May 29, 2014

Save a Broken Engagement Ring! Take It to McCarty’s Jewelry, your Long Beach Jewelry Store


"The key to preserving any piece of fine jewelry is to observe commonsense precautionary measures. When you’re not wearing your ring, make sure to put it somewhere safe, out of reach of pets and garbage disposals!!! If you work with your hands, take your ring off. Diamonds are the hardest substance known to man but they can fracture if they are hit just right. Also, prongs can catch and break leaving your diamond exposed and in danger of falling out of the setting. Bring your ring in to your local jewelry store regularly to have it inspected for wear and tear. They can tell you if prongs are worn down or broken and make a recommendation for maintenance or repair. Many jewelry stores in Long Beach, like McCarty’s Jewelry, offer quality cleaning, maintenance, and repair services. Ideally, you should take a damaged ring—or any piece of fine jewelry, for that matter—to certified jewelers, preferably at the same store where you bought it. Jewelry repair is a highly specialized skill and
http://mccartysjewelrylb.com/home/save-broken-engagement-ring-mccartys-jewelry-long-beach-jewelry-store/